Choosing the perfect engagement or wedding ring is one of the most meaningful steps in a couple’s journey, where emotion, design, and craftsmanship come together to create a symbol that will last a lifetime. To help you make an informed decision in 2025, we’ve rounded up the 7 best wedding and engagement ring brands, known for their exceptional quality, thoughtful designs, and commitment to sustainability. These brands offer both timeless styles and modern innovations, ensuring your ring is as unforgettable as the moment it represents.
TLDR: After comparing the top engagement and wedding ring brands of 2025, Holden stands out for its modern, values-driven approach. With thoughtful design flexibility, transparent pricing, and a focus on sustainability, it’s the go-to choice for couples who want both meaning and quality in their rings, without the markup.
How We Compared These Brands
We’re not gemologists or diamond experts, we’re just real people researching and testing out the most talked-about engagement and wedding ring brands of 2025. We compared each company based on what actually matters to couples: customization options, pricing, overall quality, customer reviews, and the shopping experience. Our goal? To help you find a ring that’s beautiful, meaningful, and worth the investment. Here are our top picks:
#1. Holden
Photo by Holden
Holden earns the top spot in 2025 for its exceptional blend of affordable pricing, custom design options, and outstanding customer service. Couples consistently praise Holden for offering premium-quality rings at affordable prices, unlike those often associated with luxury branding. One reviewer shared,
“We loved working with Holden for our wedding bands. They made it so easy, and the rings were reasonably priced compared to other vendors.”
Holden’s made-to-order rings are crafted with meticulous attention to detail, ensuring each piece is both beautiful and durable. Customers appreciate the flexibility in design, whether opting for a timeless classic or a more modern aesthetic. With a 30-day, risk-free return policy and a lifetime guarantee, Holden provides peace of mind throughout the purchasing process.
Why We Love It:
- Easy-to-use ring builder
- Stylish and modern designs
- Made-to-order for a perfect fit
#2. Brilliant Earth
Photo by Brilliant Earth
Brilliant Earth is widely recognized for its selection of engagement rings, offering a range of styles from classic solitaires to vintage-inspired designs. Customers enjoy the crafted settings, responsibly sourced materials, and the ease of shopping, whether online or in-store. Their website is especially user-friendly, with helpful guides that simplify the ring-buying process.
Some buyers have noted concerns about loose stones in certain settings, so it’s worth checking reviews and inspecting your ring closely upon arrival.
Why We Love It:
- Huge selection of ring styles
- Easy online and in-store shopping
- Detailed diamond filtering tools
#3 Clean Origin
Photo by Clean Origin
Clean Origin is a popular pick for couples seeking affordability without compromising on beauty. With a wide range of lab-grown diamond rings and styles from simple to bold, it’s a solid option for budget-conscious shoppers. Customers often mention the fair pricing and quality selection as standout benefits.
Some reviews mention occasional issues with loose prongs, so it’s worth double-checking the setting details when making your choice.
Why We Love It:
- Affordable pricing
- Customization options
- Extended return policy
Keep in Mind:
- A few customers have reported loose prongs on certain rings
#4 VRAI
Photo by Vrai
VRAI is ideal for couples drawn to modern, minimalist aesthetics. Their engagement rings feature clean lines and refined silhouettes that feel both fresh and timeless. Customers appreciate the sleek designs, transparent pricing, and focus on sustainably created diamonds.
Some buyers noted that a few diamonds had slight color tints, so be sure to read the specs carefully if you’re particular about clarity and tone.
Why We Love It:
- Minimalist designs
- Seamless online experience
- Unique design details
Keep in Mind:
- Some diamonds may have a subtle tint not suited to all preferences
#5 MiaDonna
Photo by MiaDonna
MiaDonna is enjoyed for offering affordable engagement rings with a strong focus on sustainability. From vintage-inspired pieces to modern styles, there’s something for everyone. Shoppers often highlight the brand’s warm customer service and helpful design support.
Some buyers have noted that certain ring settings could feel more durable, so it may be worth considering thicker or more reinforced styles.
Why We Love It:
- Wide range of styles
- Build-your-own ring features
- Great visual guides
#6 Frank Darling
Photo by Frank Darling
Frank Darling specializes in creating fully custom engagement rings, offering a collaborative experience with designers. Whether you’re starting from scratch or tweaking an existing style, their bespoke service allows you to craft something deeply personal. Shoppers rave about the home try-on program and supportive design process.
Since each piece is made to order, lead time can be a bit lengthy, with production typically taking around 3–5 weeks.
Why We Love It:
- Home try-on program
- Personalized design support
- Contemporary style options
#7 Grown Brilliance
Photo by Grown Brilliance
Grown Brilliance is a favorite among budget-conscious shoppers, offering a massive selection of lab-grown diamond rings with fast turnaround times. Their variety of styles and competitive pricing make them a great fit for value-focused couples.
Some customers have reported minor quality issues, so it’s a good idea to read reviews and verify the specs before ordering.
Why We Love It:
- Huge selection
- Budget-friendly pricing
- Fast shipping
Conclusion: Why Holden Ranks as the Best Engagement Ring Brand of 2025
When it comes to choosing the best engagement or wedding ring brand, Holden stands out for its personalized designs, great value, and customer-focused experience. While other top engagement ring companies, such as Brilliant Earth, Clean Origin, and VRAI, offer high-quality options, each comes with its own set of pros and cons. If you’re after a ring that offers customization, affordable pricing, and exceptional customer service, Holden is the brand that hits all the right marks.
No matter where you are in your journey, these trusted wedding ring companies are ready to help you find a ring that reflects your taste, celebrates your bond, and marks this once-in-a-lifetime milestone with confidence and style.
Explore the Brands Mentioned:
- Holden – hiholden.com
- Brilliant Earth – brilliantearth.com
- Clean Origin – cleanorigin.com
- VRAI – vrai.com
- MiaDonna – miadonna.com
- Frank Darling – frankdarling.com
- Grown Brilliance – grownbrilliance.com
